PROJECTS
The following projects are exemplary of my ability to efficiently produce a wide range of work across
multiple industries. All work was completed at the instruction of Butler University, MFI or previous internships. Please click on the image to view the final project.
24 Foundation
Senior Capstone Campaign
Pitch Deck created for 24 Foundation - a nonprofit organization based in Indianapolis, IN. Campaign focuses on distinguishing the 24 Foundation across all platforms from other local cancer non-profits. Strategies and tactics included highlight 24 Foundation's dedication to celebrating cancer survivorship.
Vivienne Westwood
Earned Media Recommendation Plan
This project was completed during my Media Planning senior capstone, in the Fall of 2019.
This report analyzes previous news coverage received by Vivienne Westwood. This analysis provides key insights for Vivienne Westwood, offers recommendations to support Vivienne Westwood’s media relations planning efforts and develops strategies to promote the brand’s sustainability efforts.
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Mega Mega Projects
Public Relations Internship
Sample of summer 2019 internship with Mega Mega Projects. This portfolio is exemplary of a fraction of the work completed under the instruction of the PR team. It includes Fashion GPS work, press clippings, Adobe InDesign, Excel, influencer research, social media content and inventory audits.
Flawless Milano
Editorial Internship
Sample of semester long project during my internship with Flawless Milano. As the editorial intern, I was tasked with translating and editing a plethora of articles across all digital and print platforms to reach our international English speaking demographic.
Brand Analysis
Milan Fashion Institute assignment
Off-White brand analysis completed during my semester abroad at the Milan Fashion Institute. Focuses on Virgil Abloh's innovative and ironic stylistic identity present in Off-White's branding.
Social Media Re-branding
Alpha Phi Epsilon Beta
Designed current website, Tumblr, Instagram, Twitter and Facebook. Curated content weekly on all platforms to optimize engagement with potential new members and highlight the inviting atmosphere of the house. Created an aesthetically pleasing digital presence that represented the strong women of Alpha Phi.
